Tara Oseck, Vice President of Recruiting at Jackson Physician Search, is a seasoned physician recruiter of over 14 years whose experience positioned her for a unique challenge – to source and hire dynamic, high-caliber Otolaryngologists for a private Milwaukee-based Ear, Nose & Throat (ENT) physician group.
The patient experience is more important than ever
More than 80% of patients now say quality customer service is the most important factor they consider when choosing health care (per Silverline). It’s not simply about finding the right provider. It’s about finding facilities with extended service offerings, shorter wait times, and other aspects that play a massive role in growing a practice and providing quality care to the community.
This is why the Milwaukee ENT group set out to redefine the patient experience last year. To engage more patients and provide higher patient satisfaction, they sought to offer a “one-stop-shop” treatment model for people with breathing and sleeping issues, including apnea and snoring. It turns out they were right. The group received significant positive feedback from their patients, and their model of providing same-day treatments grew demand for their ENT practice. So, they expanded their footprint and set a goal of opening more practice locations in nearby large metro areas over the next 18 months.
Hiring has long been a bottleneck to the group’s success
The group needed ENT physicians with an entrepreneurial spirit to provide a focused scope of practice within the specialty to achieve their goal. Physician recruitment had been a major internal challenge for the group, though and they knew they needed a trusted physician recruitment firm with a track record of success, so they partnered with Jackson Physician Search.
Positioning the group to offer flexibility + the ability to specialize
Enter Tara. She recognized immediately that this position would be a perfect fit for a candidate looking for a change, so she created a job description that positioned the group as one whose opportunity offered flexible scheduling, plus the ability to specialize. To discourage the wrong candidate from applying – and curb potential turnover – Tara clearly stated the unique characteristics of the positions and the group’s culture and practice model.
Putting Doximity Talent Finder to work
Never one to sit around and wait for the right candidate to come to her, Tara used every resource at her disposal to source candidates, starting with Doximity Talent Finder. Jackson Physician Search uses a 100% digital strategy for recruiting, and every recruiter at the firm has a Doximity license. The largest networking site for U.S.-licensed medical professionals, Doximity Talent Finder, enables recruiters like Tara to target potential candidates based on specific search criteria – from location and specialty to past location and training ties, to hospital affiliations, and more. Tara made her search parameters as granular as possible and came up with a candidate she thought was the perfect fit. We’ll call him Dr. H.
A practicing ENT working in an academic setting in Minnesota, Dr. H wasn’t actively hunting for a new job. Still, Tara put best practices for digital candidate outreach to work. That, coupled with Doximity’s laser-focused candidate filters, prompted engagement with Dr. H, who became open to the opportunity.
Tara was looking for a specialist with 50% general ENT and 50% sleep and snoring – and that was precisely the clinic background Dr. H brought to the table. What’s more, the Milwaukee group was offering the unique lifestyle offerings and practice model Dr. H had been looking for but hadn’t yet been able to find.
Dr. H signs on in just 76 days
You could call it fate, but Tara’s experience combined with Doximity’s excellent sourcing and engagement tool highlighted the beginning of a long-lasting partnership. Just 76 days after Tara sourced the candidate on Doximity, Dr. H signed on with the Milwaukee group. Tara had found the perfect ENT physician to help expand the group’s organizational footprint and improve patient access to care, all in alignment with its strategic plan.
Doximity was – and continues to be – the perfect sourcing tool for Tara to identify candidates that would be the ideal fit for any organization. Through fine-tuning her candidate searches based on years of experience, clinical interests, geographic ties, and more, she has been able to source several candidates currently in the mix with this client.
On the heels of Dr. H’s placement, Tara’s client was so impressed with the caliber of Otolaryngologists she presented that Jackson Physician Search is now the group’s trusted physician recruitment partner across multiple state clinic sites.
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Vice President of Recruiting at Jackson Physician Search
Jackson Physician Search
Jackson Physician Search is a leader in the permanent recruitment of physicians and advanced practice providers to hospitals and health systems across the United States. They have been recognized for their track record of results built on clients’ trust in the talent of their team and the transparency of process and fee structure.